Trust is the most important thing you sell - health marketing keynote speaker - Dr Patrick Dixon - VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Trust is critical to health care, animal health and customer engagement. Understanding your customer. Trust is the main thing that most companies sell: trust in the bank, trust in the airline, trust in the food company, trust in a pharma company or an animal health company. Most consumers trust opinion of strangers on social media more than the official websites of companies. Most people trust Google search more than their own physicians. Most farmers trust Google search more than their own vets. Why reputational risk is so important.

Read more: Trust is the most important thing you sell - health marketing keynote speaker - Dr Patrick Dixon - VIDEO

How to get timing right in business - new products and services.Innovation. Futurist keynote speaker - VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Most board room debates about future are not usually about what is going to happen - longer term industry trends are usually fairly obvious and well understood by business leaders. The most important issue is often timing. By WHEN will most new cars sold in Europe be electric powered. BY WHEN will use of cash start to fall in America. Timing is everything. And timing / trends are hugely influenced by customer mood, emotion, soft factors which change customer behaviour. You can have the best Artificial Intelligence (AI), Big Data analytics, cloud computing, astonishing innovation in the Internet of Things, Industry 4.0, Manufacturing 4.0, robotics and automation - but real progress can be surprisingly slower or faster than you expect.

Read more: How to get timing right in business - new products and services.Innovation. Futurist keynote speaker - VIDEO

Sustainable energy in cities: Green Tech - Combined Heat and Power (CHP) vital role. Keynote Speaker - VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Huge importance of CHP Combined Heat and Power for sustainable heating in cities. Large scale, efficient, integrating multiple energy sources ranging from gas to solar, wind, biomass, heat pumps and so on. Comments on visit to Brussels after giving keynote to Euroheat and Power in France recently. Huge challenge in meeting carbon emission targets and reducing threat from climate change / global warming. Decarbonising energy production is relatively easy - converting power generation from coal to gas, adding solar and wind etc. But heating homes is heavily dependent on gas boilers today in most nations. Here are ways to make that far more efficient, but it requires scale, government action, district planning and a long range view of what is best for our planet.

Read more: Sustainable energy in cities: Green Tech - Combined Heat and Power (CHP) vital role. Keynote Speaker - VIDEO

Future of Animal Health: vets, pets and farming for Boehringer Ingleheim by Futurist Keynote Speaker - VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Future of animal health: pets, farm animal welfare, vets. Market for pet food and pet products / health treatments for cats and dogs. New treatments for cows, pigs, horses, sheep. L+How research in animal health is being applied to human health, and human medical breakthroughs are being applied in animal health. Future of stem cell research in rebuilding / repairing joint damage, joint injuries and arthritis in animals. Antiageing research in animals. Key trends in retail pet products such as pet food. Changing role of veterinary experts. Changes in farming practices and impact on animal health. Medtech in animal health. Changes in food production and retail food sales. 

Read more: Future of Animal Health: vets, pets and farming for Boehringer Ingleheim by Futurist Keynote Speaker - VIDEO

Future Cancer Treatment: expect rapid improvement. Futurist keynote for Pfizer by Dr Patrick Dixon - VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Already over 70% of new cancers are cured in many EU nations. Expect major progress in gene profiling of tumours, matching chemo to tumour type, stimulation of the immune system to fight your own cancer cells more effectively. Specialist centres have higher cure rates - expect further investment in cancer clinics that have the very latest facilities, higher patient numbers, greater research funding. Expect many cancer therapies to FALL in price as patents expire - leading to more generics and biosimilar drugs at as little as 5% of previous prices. However, expect latest therapies to continue to be very expensive, especially if large molecules grown / manufactured in living cells. But even here, in an average of 10 years, each of those patents will also expire. In the meantime, small things will continue to make a huge difference: 

Read more: Future Cancer Treatment: expect rapid improvement. Futurist keynote for Pfizer by Dr Patrick Dixon - VIDEO

Future of Retail in Europe, India, China, America, Africa - mergers and mega scale. Futurist Retail Keynote - VIDEO / POST

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

70% of UK retail spend is captured by only 7-8 companies. 50% of all EU retail spend is captured by only 10 retailers. The future of retail is massive scale and consolidation - farming, clothing, fast moving consumer goods, digital and so on - warehousing, logistics, supply chains, giant stores etc. Truth is that most retail outlets in the world are in emerging markets where 85% of all retail customers live, and 99.5% of them are the size of a shipping container or smaller, much smaller if you include informal street traders. We can debate about the speed of the trend or how far consolidation will go but Europe is pointing the way ahead. Of course the upside is astonishing efficiency which means lower prices usually, but the downside is lack of choice. Take bookselling: outside of major chains, there are few book outlets today in Europe, and most of them are small. But big chains only have limited shelf space so only a fraction of the 200,000 new titles in the UK each year will ever make it to a supermarket shelf. The rest will mostly have to fight online for attention of readers. Books are one thing, but fashion is quite another. If you wander into Shopping Malls from Beijing to Rio de Janeiro you find the same thing: almost identical chains selling identical range of items. Same in airport Duty Free areas globally. So shopping is becoming very boring - an additional factor driving online sales and further contraction in traditional retail outlets.

Read more: Future of Retail in Europe, India, China, America, Africa - mergers and mega scale. Futurist Retail Keynote - VIDEO / POST

Future of Banking Futurist keynote - scale, legacy systems, cybersecurity risks and customer expectations - VIDEO / POST

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Comment after Future Banking keynote for Wolters Kluwer in Portugal: Expect radical changes in banking, driven by emotion as well as tech. For example in Germany, % of economy traded online is only 25% of that in the UK because of differences in trust re online payments. Expect loads more bank mergers: only 2 mobile phone operating systems in world; 2 major airline builders; 6 major auto companies BUT 26,000 banks / credit unions, while costs spiral / bank with regulation, cybersecurity etc. Major challenge to mergers will continue to be legacy systems since 97/100 largest banks globally still using cobol-based 1980s type systems on IBM hardware, costing on AVERAGE $100m to maintain EACH, with massive headaches to integrate to or more such dinosaurs after every merger or acquisition. Comment after keynote on future of banking for Wolters Kluwer. Comment after Future Banking keynote for Wolters Kluwer in Portugal: Expect radical...

Read more: Future of Banking Futurist keynote - scale, legacy systems, cybersecurity risks and customer expectations - VIDEO / POST

How pet ownership is changing food ethics and meat eating. Impact on food retail - keynote speaker

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Expect radical changes in food ethics: changes in how consumers think and feel about the food they eat. Expect rapid growth in semi-vegetarians, as part of a progressive shift away from meat eating in developed nations and among middle class consumers in emerging nations. What does this all mean for sales of organic meat, milk, fruit and vegetables? Expect further growth in transparency, traceability, as part of drive to build trust. Impact on farmers, farming, animal rearing, land use, pesticide and fertiliser use. Keynote by Patrick Dixon, Futurist speaker, for Boehringer Ingleheim.

Read more: How pet ownership is changing food ethics and meat eating. Impact on food retail - keynote speaker

Why NO DEAL Brexit creates an instant nightmare for the EU because Irish/UK border cannot be closed - around 60,000 video views

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Just returning from Brussels which was gridlocked yesterday with all EU national leaders. Boris Johnson set to become UK's next Prime Minister at next such gathering - part of long term global shift against politicians with carefully written, measured autocue speeches packed with well-researched facts, in favour of leaders who are more spontaneous, impulsive, emotional, outrageous and "authentic", looser with truth, often people with "colourful" and controversial personal lives.

And Brexit? Trouble is that in BOTH cases, the reality is that a no deal option is a nightmare. For Brussels it will certainly plunge the EU into customs chaos, because whatever they say, the UK / EU border CANNOT be properly closed. The ROI / NI border will continue to be a soft one because neither ROI nor UK have political interest or the resources to close over 300 miles of countryside border. Such a nightmare for the EU could only be stopped by effectively throwing the ROI out of the free trade area, placing it on a similar trade basis as the UK - with customs controls between ROI and rest of the EU. 

But this would be highly controversial and itself trigger a massive political crisis within the EU itself. The unavoidable conclusion is that in the event of a so-called No Deal Exit in October, if that were to happen at all, the UK and EU will both continue to be highly motivated to shift to a trade agreement, which would probably be implemented step by step, sector by sector, week by week, with all kinds of uncertainties in the meantime.

Read more: Why NO DEAL Brexit creates an instant nightmare for the EU because Irish/UK border cannot be closed - around 60,000 video views

Future of Toys / Retail Trends. The more virtual and digital our world, the more parents will want to encourage physical, creative, learning toys like Lego. Report from Legoland - Futurist Retail keynote speaker Patrick Dixon. VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Future of toys - and why many parents are going retro for their children - with booming sales of traditional toys. Lessons from history of Lego and reasons for Lego success. Retail trends, toy shops, child games, construction toys, early learning, child development. Future of educational toys. Consumer trends and impact on traditional retail. Video blog from Legoland, Billund, Denmark by Futurist Keynote Speaker Patrick Dixon

"We need to understand how middle class parents think and feel, and how that will continue to change rapidly over the next few years. Today's generation of parents are bombarded continually with online opinions and advice and this is a highly stressed group of people, who are so much wanting the very best for their own children. Educational, simple and creative toys are going to continue to be really important to parents as antidotes to an iPad / video / online gaming world."

Read more: Future of Toys / Retail Trends. The more virtual and digital our world, the more parents will want to encourage physical, creative, learning toys like Lego. Report from Legoland - Futurist Retail keynote speaker Patrick Dixon. VIDEO

Why 25% of all deaths in Netherlands now caused by doctors deliberately killing people - euthanasia / mercy killing boom. Impact on your own family, life expectancy and future health care. Keynote speaker - VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

25% of all deaths in Netherlands in 2017 were killings of patients by doctors, at their own request - up from 12% in 2013.

Most are dying in medically induced coma with the express purpose of killing the patient: unconscious for many days, with no food or water - so their hearts stop because of severe dehydration - 32,000 died this way in 2017. Why so many are requesting euthanasia, and what it all means for future of health care.

Comment by Dr Patrick Dixon, Futurist keynote speaker, advisor to global pharma companies and hospice-trained cancer physician.

Read more: Why 25% of all deaths in Netherlands now caused by doctors deliberately killing people - euthanasia / mercy killing boom. Impact on your own family, life expectancy and future health care. Keynote speaker - VIDEO

World's Best Futurist Speakers - how they create audience magic - comment by Futurist speaker Patrick Dixon on audience engagement, how to ensure maximum keynote impact. VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

How to create magic for audiences as a Futurist speaker and event organiser.

Entertain, provoke, challenge, be interactive and engaging.

Secrets of world-class venues.

Lessons from superbly staged global event for Janssen Pharmaceuticals, by Futurist speaker Patrick Dixon.

Read more: World's Best Futurist Speakers - how they create audience magic - comment by Futurist speaker Patrick Dixon on audience engagement, how to ensure maximum keynote impact. VIDEO

Secrets of all World-class corporate events and education - how to maximise impact, learning, attention, engagement - select the right venue! Future of education. Futurist Keynote speaker - VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Patrick Dixon, Futurist keynote speaker, talking about what makes a superb, world-class venue for corporate events, giving keynotes, and creating great audience experiences.

Comment from global event for Janssen.

Patrick Dixon has given Futurist keynotes to one 400 of the world's largest 2000 companies at their most important events.

Read more: Secrets of all World-class corporate events and education - how to maximise impact, learning, attention, engagement - select the right venue! Future of education. Futurist Keynote speaker - VIDEO

Future of District Heating and Energy / Power. Smart cities, energy saving, zero carbon houses, reducing carbon emissions. Euroheat green tech keynote by Futurist keynote speaker Patrick Dixon - VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

District Heating, Cooling and Energy is growing rapidly globally as a strategy to improve energy efficiency, reduce carbon emissions, and save costs - and will reach $250bn a year of new investment by 2025.

More efficient than every home running their own gas boilers or air conditioning. Key is integration of many different energy sources including industrial waste heat, solar, wind, biomass and so on alongside gas etc.

Nations like China, Germany and Denmark have already invested heavily in this area. Comment before keynote at Euroheat conference in Nantes, by Futurist Keynote Speaker Patrick Dixon, Chairman Global Change Ltd

Read more: Future of District Heating and Energy / Power. Smart cities, energy saving, zero carbon houses, reducing carbon emissions. Euroheat green tech keynote by Futurist keynote speaker Patrick Dixon - VIDEO

Future of Wind Energy - dramatic growth in wind farms, sustainable power - why governments in many nations will rapidly ramp up climate change policies and investment over the next 20 years. Futurist keynote speaker VIDEO

Dr Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Expect massive boom in wind energy investment, together with solar, which between them will be over 40% of all EU energy production by 2050.

Annual growth in sustainable energy is far too slow if global warming targets of only 2.5 degrees Centigrade are to be met. 

Patrick Dixon is Futurist keynote speaker on sustainable energy trends. Oil, gas and coal investment over the next 20 years will exceed $20 trillion compared to only $3 trillion spent on sustainable energy investments in the last 15 years.

Read more: Future of Wind Energy - dramatic growth in wind farms, sustainable power - why governments in many nations will rapidly ramp up climate change policies and investment over the next 20 years. Futurist keynote speaker VIDEO