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Patrick Dixon is a global keynote speaker on AI, author of 18 books
OUR LIVES ARE totally dependent on the integrity and completeness of online search engines such as Google.
However, for a decade now, search engines have been stuck in a rut.
Search algorithms may be smarter, but they are still too easily deceived by poor content, and all they do is direct people to web pages. But what if there is no web page that answers the question properly?
Can we create new web content on the fly, in real time?
That was one of the motivations for Google to invest $2bn in Anthropic, as a rival to OpenAI ChatGPT. However, if most people start reading AI summaries of online content, in answer to queries, then actual website visits will be reduced, and that really matters to those whose content has been raided by AI to generate those summaries.
As a result, next-generation AI search may end up destroying the quality of online content, causing it to degrade and go out of date, by removing financial rewards for website owners.
All online news sites will be threatened by AI
AI can scan hundreds of news sites in seconds and create rehashed content that appears original, but is in fact culled from the work of human journalists. The trouble is that readers of such mashed-up newsfeeds are not paying for the content of news sites, nor is their visit generating income from paid ads on those sites.
But without income to sustain news sites, they cannot survive.
What happens then to an informed democracy, which depends on effective, independent and accurate investigative journalism?
And that’s in addition to growing threats to professional news sites from social media, which offers a constant stream of pseudonews, of a low quality, often clouded by prejudice and personal opinion.
Read on - buy new book NOW. "How AI Will Change Your Life".
Looking for world-class keynote speaker on Future Media / Search and AI? Call +44 7768511390
* Dr Patrick Dixon is one of the world's best known keynote speakers on global trends, often described as Europe’s leading Futurist. Author of 18 books, he has advised over 400 of the world’s largest corporations, often sharing platforms with their CEOs at their most important global events. His clients include Google, Microsoft, IBM, Intel, LinkedIn and many of the world’s largest manufacturers as well as governments. Patrick is a cancer physician by first training and his first start-up company some decades years ago was an AI-simulator, using computers to talk to and diagnose patients. His website globalchange.com has had 15 million unique visitors with 9 million video views.
How AI will change your life - Contents of Book
Chapter Headings:
Part One: How AI Is Evolving
1 The Truth About Artificial Intelligence
2 Super-Smart AI and a Reality Check
Part Two: How AI Will Shape Our Future World
3 Workplace AI
4 Office Workers - impact of AI
5 Healthcare - how AI will drive better health
6 Pharma, Disease Prevention and Wellness - how AI will transform pharma
7 Education – in School and at College - AI challenges to education
8 Adult Education and ‘Truth’ - why AI will redefine "Truth"
9 Software Development - AI will help but less than many think
10 Film-making and Music - get ready for AI revolution
11 Search Engines, Social Media, Publishing and Art - massive AI impact
12 Marketing - most campaigns will be driven entirely by AI
13 Retail - AI will have huge impact on retail eg fashion
14 Travel and Leisure - multiple impacts of AI on airlines, auto industry etc
15 Relationships - relationships with AI bots, and impact of AI on human to human relationships
16 Food Industry - AI will drive greater efficiency
17 Satellites and Space Colonies - impossible without AI
18 Manufacturing, Logistics and Supply Chains - major benefits from AI
19 Construction and Cities - AI will transform construction and the built environment
20 Environment - AI will consume huge amounts of power but also enable sustainability initiatives
21 Pensions and Wealth Management - AI already controls most investment decisions
22 Corporate and Retail Banking, and Insurance - AI poses major threats but will deliver cost savings
23 Cybersecurity - greatest risk from AI right now
24 Surveillance - AI is every dictator's dream tech
25 Military and War - get ready for AI driven wars
26 Government - AI will enhance government and threaten democracy
Part Three: How Should We Respond?
27 Ten Steps for Governments
28 Twelve Steps for Individuals
29 Ten Steps for Companies
30 Postscript – A Story
Read on - buy new book NOW. "How AI Will Change Your Life".
Looking for world-class keynote speaker on Future Media / Search and AI? Call +44 7768511390
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